Deception detection dissected with Robert Siciliano

There is a specific question I refuse to answer. A question I get privately from members of the Limitless audience from time to time: How much money do I make doing what I do?

Here is why I refuse that question: I have no desire to dilute my field by producing a swarm of pseudo-experts who would, no doubt, awkwardly and melodramatically end up competing with me. The only reason to talk about my income would be if I wanted to sell you a course on how to 'get rich quick' as an Applied Neuroscience Strategist, like me.

But even if I created the greatest course on the planet about launching a lucrative career as a health or personal growth "influencer," the data is clear: 80% to 90% of the students would fail to achieve even moderate success, simply because entrepreneurship is just that hard. The fact that I’ve never released such a course should make you think...
We live in an era of endless digital pitches; gurus and influencers selling 'masterclasses' and 'blueprints' for day trading, crypto-investing, or building automated AI empires. But the big question you must ask when faced with these opportunities is simple: Why? If their niche is as profitable as the marketing claims, why are they spending their time selling you the map instead of just mining the gold themselves?

I don't sell 'secrets of smart drug dealing on the internet' course because I’d rather spend my energy doing the actual work that provides for my family. That is why I’m not in the pyramid-building business. I want you to carry that same nugget of critical thinking with you the next time you see a four-figure price tag on a profit machine pitched. Because the moment you stop questioning critically is the moment your 'Human Firewall' begins to crumble.

Leading us deeper into this world of deception and defense is a man who goes to extremes to prove a point (once even buying a working ATM on Craigslist just to demonstrate how easily our 'secure' systems can be cracked). Robert Siciliano is an author, security analyst, and the Architect of the Strategic Human Firewall™. His expertise featured on CNN, Fox News, and CNBC, and in The Wall Street Journal and Forbes.
While he is a world-renowned educator for corporate giants, today he’s here to help us harden our personal defenses.

Mentioned in this interview

Books & Resources

1 Habit: 100 Habits from the World’s Happiest Achievers - Robert contributed a chapter to this book on daily aphorisms to keep ones mind ordered

Deep-dive chapter on the pitfalls of online dating in my book for men: Don't Stick Your Dick in a Blender: How to meet a nice girl instead - from a tantric husband with a better sex life than you! 

Don't Stick Your Dick in a Blender

 

5.0

Category: Book

Catfished - Grade-A infotainment on the scourge of romance scams

Lie To Me - Excellent TV show about a fictional deception detection consultancy

The Strategic Human Firewall™: Identifying AI and Social Engineering Digital Deception Attacks

Listener takeaway 

Be more attention to those tell-tale biological signs of discomfort as you're interacting with strangers - even if they are making you feel good

About Protect Now

Protect Now creates meaningful changes in security culture by exposing the Human Blindspot—the natural tendency to trust that scammers exploit—and transforming your workforce into The Strategic Human Firewall™. We achieve this through CSI Protection Certification, our proprietary cyber security employee training program that teaches people why they should be personally invested in cyber security.
Our program was developed by top cyber security keynote speaker Robert Siciliano CSP, CSI, CITRMS, who has been informing and entertaining audiences for more than three decades as a keynote speaker, event speaker and the host of cyber security seminars and a cyber security podcast.

Connect with Robert: ProtectNowLLC.com or LinkedIn 

My conversation with Robert inspired this silly song about an aspirational scammer...